The Vietnam National Administration of Tourism (VNAT) announced the launch of its new official tourism website www.vietnamtourism.vn. The new website, a joint project by tourism authorities and the private sector, will feature articles by top travel writers and bloggers as well as photos of favourite destinations.

The site aims to have 10 million unique users per year. Tourism is expected to be a key pillar of Vietnam’s economy, contributing $32 billion or 10% of the gross domestic product and employing 3.5 million people in 2020. The website is currently available in English only, but more languages will be introduced.